The London Marathon

RUN YOUR WAY

On the legs and with the eyes of our ambassadors we lived this intense adventure, thanks also to the precious collaboration with New Balance.
Gabriele Ammoni, Giorgio Pulcini, Bianca Del Balzo and Massimiliano Rosolino shared their workouts with us through their social media: from meetings with Orlando Pizzolato, a coach who followed their preparation, to the most difficult sessions, with attention to details, such as nutrition and tender management. All four with different experiences behind them, but united by the desire to give their all to reach the finish line. Very different from each other, in terms of history, physicality and objectives, they perfectly embody the New Balance Claim: "Run Your Way".

The running community is broad and deep, made up of athletes who must preserve their authenticity and individuality, without reaching stereotypes to define themselves. Whether you run fast, slow, to set the best time or simply to feel free, this makes you a Runner.