New Balance London Range
The capsule dedicated to the record-breaking Major

The London Marathon isn't just a marathon: it's one of the most iconic stages of the World Marathon Majors circuit. A top-level running event that, in addition to featuring the most successful athletes of the moment, annually welcomes nearly 60,000 runners from around the world, ready to challenge their limits. To celebrate this unique energy, New Balance is once again offering a dedicated capsule collection in 2026, combining running shoes and technical apparel: a wardrobe designed to accompany your training and help you arrive at the start with a recognizable look and race-ready functionality.